Sales & Revenue
Renewal Rate Calculator
The retention metric for contract-based businesses.
Calculate logo renewal rate, gross dollar renewal, and net dollar renewal — the three retention metrics every SaaS board reviews.
Inputs
Adjust to model your scenario
240
216
$4,200,000
$
$3,920,000
$
$580,000
$
Net Dollar Renewal
107.1%
Gross Dollar Renewal
93.3%
Logo Renewal
90.0%
Formula
NDR = (Renewed ARR + Expansion ARR) ÷ Starting ARR × 100
Benchmarks
NDR > 130%Elite SaaS
NDR 110–130%Healthy
NDR 100–110%Acceptable
NDR < 100%Shrinking — diagnose
Related tools
Tools operators run alongside this one.
Need more than the math?
Get the SAZ team running this for your business.
Email info@Sedighi.ca or call (604) 632-4959. A senior partner responds within one business day.
Responding to inquiries within 1 business day